Data Strategy
Every business must have a data strategy. Whether it is centered around cybersecurity and protecting your data and client assets, to utilizing data for marketing and other business purposes – any business without a data strategy is living on a fault line. Nuance has experts that have helped define data strategy and influenced current data legislation. We can help you see far enough ahead to protect your data asset, and turn a business risk into a business asset.
It’s all about the Data
Data is simply potential energy until it is added to a business process. That is when it becomes kinetic. Nuance can help:
- Define your data use policy and privacy policy
- Determine how to utilize your 1st party data to drive business results
- Understand where 3rd party data is appropriate
- Evaluate risk on a cybersecurity level and help you determine a strategy for security
- Prepare for inevitable legislation that will restrict your use of data
Why Choose Us
Our experts not only use data on a day-to-day basis, but have had to create systems to support, refine and protect that data. We have helped develop 3rd party data products as well as define protection measures for 1st party data.
From Risk to Reward
Cyber insurance won’t help you, and you likely won’t be able to get it in 2024. What will you do then? Every business entity must determine how to properly maintain customer records while protecting proprietary information. Because we are on offense all the time, we look for the reward from mitigating the risk.
Growth through Proper Interpretation
Connecting data to your marketing and sales process is critical. Interpreting it as part of that effort is even more important. Misinterpretation of data at the executive level is at pandemic levels. We like to help everyone calm down and take a deep breath to see what the data really exposes.
Monetizing Data
Your data is your data. Are you driving all the revenue possible from it? Are you considering contributing your data to aggregators, and have you permissioned the data correctly to even do so? Nuance can help plan for how to monetize your data and to what extent.